Understand your sales process
Identify how a person goes from discovering you to hiring you.
PUBLISHING IS NOT THE SAME AS SELLING
You might recognize yourself in one of these situations:
Publishing content is marketing. Acquiring customers requires a sales system.
I WANT TO SEE THE SYSTEMTO GET STARTED YOU DON'T NEED...
IMMEDIATE ACCESS
USD 27
One-time payment · Instant access · Secure payment
Each module includes a practical workbook to implement what you've learned and build a part of your sales system.
Identify how a person goes from discovering you to hiring you.
Turn your sales goal into customers, meetings, and concrete opportunities.
Select a primary channel based on how your customers shop.
Publish to answer purchasing questions, not just to gain followers.
Design mechanisms to turn a visit into a sales consultation.
Respond, identify needs, and qualify opportunities without being intrusive.
Lead meetings, present recommendations, and address objections.
Organize opportunities and upcoming actions in a sales pipeline.
Interpret conversions and metrics to determine what to fix first.
Channel, content, lead generation, conversations, proposals, follow-up, metrics, and an implementation plan.
CLASS PREVIEW
A real excerpt from the course so you can see how I explain each decision and how you will apply it to your business with the practical workbooks.
EXCERPT FROM CLASS 03 · FROM ATTENTION TO THE SALE
ABOUT LORE
I'm Lore Hoyuela, a strategic marketing and digital business consultant, author of We Are All Personal Brands, and creator of the SCALA™ Method.
I help professionals, entrepreneurs, and businesses build brands with a business strategy behind them. In this course, I’ll teach you how to structure that process using tools you can apply to your own business.
FREQUENTLY ASKED QUESTIONS
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USD 27
ONE-TIME PAYMENT · NO SUBSCRIPTION
I WANT TO BUILD MY CUSTOMER SYSTEM
If within 7 days you feel it's not for you, we'll refund your money.